Advertising Week New York 2024 Event Guide

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advertising week new york

Advertising Week New York 2024 is a must-attend event for marketing, media, and advertising professionals focused on the future of their industries. This conference will showcase the latest trends, innovations, and strategies, offering valuable insights and opportunities to connect with top leaders in the field.

Featuring a dynamic agenda packed with keynote presentations, expert panels, and interactive sessions, Advertising Week New York 2024 is designed to equip attendees with the knowledge and tools needed to thrive in an ever-evolving landscape.

Here’s what you need to know about Advertising Week New York 2024. Let’s dive in!

What is Advertising Week New York 2024?

Advertising Week New York 2024 is an essential gathering for professionals in marketing, advertising, media, and technology. It’s not just a conference—it’s where modern media and advertising come together to explore new trends and fundamental changes in the industry. This event attracts a diverse group, including top advertisers, media buyers, creative leaders, and innovative founders.

Since its inception, Advertising Week New York has been a vibrant platform where industry veterans, emerging talents, and technologists deep dive into the future of advertising. Whether you’re interested in privacy shifts, linear TV, or the latest infrastructure updates, this event offers valuable insights for everyone—from seasoned professionals to newcomers.

Advertising Week New York 2024 is the perfect opportunity to connect with industry leaders, discuss the year’s upfronts highlighted, and discover strategies that account for the ever-evolving needs of consumers. Join us to gain fresh perspectives, exchange knowledge, and leave with actionable insights that will propel your career and organization forward.

When and Where is Advertising Week New York 2024 Taking Place?

Advertising Week New York 2024 is happening from October 7 to 10, 2024, in THE PENN DISTRICT, New York, United States.

Set in the vibrant and dynamic PENN DISTRICT, this location offers a perfect backdrop for industry professionals to connect and explore the future of advertising. The area, known for its energy and accessibility, will host a series of events, discussions, and networking opportunities, making it a key destination for anyone involved in marketing, media, and technology.

Over the course of these four days, you’ll have the chance to immerse yourself in the latest industry trends while enjoying the unique atmosphere of one of New York’s most iconic neighborhoods. Whether you’re attending panels, meeting with peers, or exploring the city, Advertising Week New York 2024 provides a well-rounded experience that blends professional growth with the excitement of the Big Apple.

Who’s Coming to Advertising Week New York 2024?

Advertising Week New York 2024 is set to bring together a dynamic mix of professionals across the advertising, marketing, media, and tech industries. Here’s a snapshot of who you might encounter:

  • Brand Leaders and Marketing Strategists: The minds behind groundbreaking campaigns, these experts are driving the evolution of brand communication.

  • Media Planners and Buyers: They’re the ones making sure brands reach the right audience at the right time, crafting media strategies that resonate.

  • Creative Directors and Designers: The creative forces shaping memorable ads and brand experiences that stick with audiences long after they’ve been seen.

  • Digital and Tech Innovators: Pioneers of the latest advertising technologies, they’re pushing the boundaries of what’s possible in the digital space.

  • Agency Executives: The key players responsible for ensuring campaigns deliver results and drive growth for their clients.

  • Content Creators: Merging entertainment with advertising, they create engaging content that captivates and converts.

  • Research and Data Analysts: These experts turn data into actionable strategies, helping brands make informed decisions based on insights.

This event is more than just a gathering—it’s a convergence of visionaries, leaders, and rising stars, all focused on advancing the advertising industry. Whether you’re looking to forge new connections, learn from the best, or be part of the conversation shaping the future, Advertising Week New York 2024 is where you’ll find the people who matter.

Who Will be Speaking at Advertising Week New York 2024?

Advertising Week New York 2024 boasts a diverse and star-studded lineup of speakers, each bringing their unique perspective and expertise to the stage. Attendees can look forward to engaging sessions from some of the biggest names in entertainment, business, and marketing.

Here are a few of the notable speakers you can expect:

  • Common: Artist, Actor

  • Drew Barrymore: Host & Executive Producer, The Drew Barrymore Show

  • Marc Hustvedt: President, MrBeast

  • Laurie Lam: Chief Brand Officer, e.l.f. Beauty

  • Don McGuire: Senior Vice President and Chief Marketing Officer, Qualcomm Incorporated

  • Claudia Oshry: @GirlWithNoJob Creator, Host of ‘The Toast’ Podcast, Co-Founder of Spritz Society

  • Raja Rajamannar: Chief Marketing & Communications Officer, Mastercard

  • Shari Redstone: Chair, Paramount Global & Philanthropist

  • Al Roker: CEO, Al Roker Entertainment

  • Matthew Segal: Co-Founder & Co-CEO, ATTN:

  • Esi Seng: CEO, Tate’s Bakery

These speakers represent a broad spectrum of industries and expertise, promising to provide attendees with a wealth of knowledge and inspiration. Whether you’re interested in creative content, brand strategy, or leadership, Advertising Week New York 2024 will feature voices that are shaping the future.

What Kind of Sponsors and Exhibitions Will There Be at Advertising Week New York 2024?

Advertising Week New York 2024 is set to showcase a diverse lineup of sponsors and exhibitors, each bringing their own innovations and expertise to the event.

Sponsors: Expect to see industry giants like:

  • Google

  • Meta

  • Netflix

  • YouTube

  • Snapchat

  • Amazon Ads

  • Ampersand

  • DirecTV

  • Epsilon

  • LinkedIn

These sponsors represent the cutting edge of advertising technology, data analytics, and creative solutions, reinforcing the event’s reputation as a must-attend for industry leaders.

Exhibitors: Attendees will have the opportunity to connect with a wide array of exhibitors, from global powerhouses to emerging players. These companies will be showcasing the latest in digital advertising, content creation, data-driven marketing, and more. Notable exhibitors include:

  • eBay Ads

  • Microsoft Advertising

  • Shutterstock

  • Afterpay

  • AMC Networks

  • Canva

  • Paramount

Event Highlights:

  • Networking: Connect with key industry figures, brand strategists, and peers from all over the world.

  • Product Showcases: Explore the latest tools and platforms that are transforming the advertising landscape.

  • Interactive Experiences: Participate in hands-on workshops, sessions, and live demos to gain practical insights into the newest trends.

Advertising Week New York 2024 promises to be a hub of creativity and innovation, providing attendees with unparalleled opportunities to learn, connect, and discover what’s next in the world of advertising.

What Kind of Sessions Are There at Advertising Week New York 2024?

Advertising Week New York 2024 offers a diverse range of sessions designed to inspire, inform, and ignite creativity among marketing and advertising professionals. Here’s a sneak peek at some of the key sessions:

The Great Minds Stage
Join some of the brightest minds in the industry as they explore innovative ideas and share fresh perspectives on the creative formats that are making waves in the marketing world.

The Screening Room
Step into the evolving landscape of streaming and connected TV. This session brings together leaders from the entertainment industry to discuss the latest trends, platforms, and how they’re reshaping the way we consume content.

The Tech Lab
Explore the intersection of technology and culture in this session focused on how advancements are changing the way we live, work, and connect. From business breakthroughs to everyday tech innovations, this is where you’ll discover what’s next.

The Innovation Factory
Curious about the latest buzz in branding? This session is your guide to the innovative strategies and creative solutions that brands are using to turn challenges into opportunities and ideas into successful business models.

The Marketplace
Dive into the future of retail and commerce. This session provides insights into emerging businesses, influential content creators, and offers an exclusive look at the inner workings of some of the world’s most renowned retailers.

Advertising Week New York 2024 is packed with sessions that not only highlight the latest trends but also provide actionable insights and inspiration for professionals eager to stay ahead in the dynamic world of advertising. 

What To Expect From Advertising Week New York 2024 – Is the Event Worth It?

Advertising Week New York 2024 promises to be an engaging and enriching experience for anyone in the marketing, media, or tech industries. Here’s what you can look forward to:

New Themed Zones: Dive into specially curated areas that focus on different aspects of the advertising world, offering targeted content and experiences tailored to your interests.

Multiple Networking Lounges: Connect with industry peers in various lounges designed to foster meaningful conversations and collaboration.

Community Meetups: Participate in meetups that bring together like-minded professionals, allowing you to exchange ideas and build lasting relationships.

Bars and Cafes: Enjoy casual networking over coffee or cocktails in a relaxed atmosphere, perfect for striking up conversations with fellow attendees.

Coworking Hub: Stay productive with access to a coworking space where you can catch up on work while still being part of the event.

Wellness and Health Experiences: Take a break and recharge with wellness activities designed to help you stay focused and energized throughout the event.

VIP & Speakers Lounge: Experience a touch of exclusivity in the VIP & Speakers Lounge, where you can mingle with speakers and other VIPs.

Bespoke Events: Engage in unique, tailored events that add an extra layer of value to your Advertising Week experience.

Expanded Great Minds Stage: With doubled capacity, the Great Minds Stage will host even more thought leaders and creative minds, featuring reserved seating for Super Delegate pass holders.

Is the Event Worth It? Absolutely! With over 17,000 industry professionals, 1,200+ speakers, 500+ sessions, and 28 content tracks, Advertising Week New York 2024 is packed with opportunities to learn, connect, and grow.

Why Should You Attend Advertising Week New York 2024?

Advertising Week New York 2024 is essential for staying ahead in marketing and advertising. Here’s why:

  • Top Thought Leaders: Learn from influential figures across industries, including CEOs, founders, and influencers, offering insights to elevate your career.

  • Celebrating Diversity: The Future is Female Awards honors impactful women in the industry, highlighting the importance of diversity.

  • Networking Opportunities: Join AWConnects Happy Hours for relaxed networking with peers, partners, and potential clients.

  • Unique Learning Experiences: Gain insights from industry leaders and explore emerging trends through a mix of education, culture, and entertainment.

  • Interactive Brand Activations: Engage with brands through fun, memorable activities like photo booths and prize grabbers.

  • A-List Entertainment: Enjoy top-tier entertainment while connecting with others in a lively atmosphere.

Advertising Week New York 2024 offers a perfect mix of learning, networking, and entertainment, ensuring a lasting impact on your professional journey.

Leverage Attendee Insights: Discover Who’s Attending Advertising Week New York 2024 And Prepare For It

Advertising Week New York 2024 is an excellent opportunity to expand your professional network and advance your career. Here’s how you can make the most of this event:

Optimize Your Networking with Vendelux: Take advantage of Vendelux’s cutting-edge event intelligence tools to integrate the Advertising Week New York 2024 attendee list with your CRM. This feature allows you to identify key prospects, making your networking more targeted and efficient.

Gain Insight into Event Dynamics: With Vendelux’s attendee insights, you’ll get a comprehensive look at the event’s schedule and participant demographics. This information helps you engage in meaningful conversations and manage your time effectively during the event.

Strategize for Success: Create a 5-step networking plan to ensure that each interaction at Advertising Week New York 2024 is intentional and impactful.

Who You’ll Meet at Advertising Week New York 2024:

  • Attendee Industry:

    • 25% Software

    • 12% Management Consulting

    • 8% Marketing and Advertising

  • Attendee Job Function:

    • 41% Founders and Management

    • 27% Sales and Marketing

    • 27% Professional

  • Attendee Seniority:

    • 52% C-Suite

    • 27% Professional

    • 21% VP and Director

Maximizing Your Experience at Advertising Week New York 2024:

  • Industry Connections: Meet professionals from the software industry to discuss the latest technological innovations.

  • Strategic Discussions: Network with management consultants to gain strategic insights into industry trends.

  • Marketing Insights: Engage with experts in marketing and advertising to learn about the latest trends and creative strategies.

  • Leadership Insights: Connect with C-suite executives and directors to expand your leadership knowledge and influence.

Using these insights, you can make the most of your time at Advertising Week New York 2024. It’s more than just attending; it’s about making meaningful connections that could lead to new opportunities. Focus on creating impactful interactions to maximize your networking experience.

Things to Consider Before Registering for Advertising Week New York 2024

Before you sign up for Advertising Week New York 2024, there are a few key points to think about:

Ticket Options:

  • Super Delegate – $1499:

    • Access to all in-person and virtual sessions

    • 7-day access to on-demand session videos post-event

    • Priority entry and seating for in-person sessions

    • Access to VIP/Speakers Lounge, Delegates Lounge, and AWConnects Networking Happy Hours

    • Invitations to the Leadership Breakfast Series and Culture & Commerce Lunch Series (RSVP required)

    • 6-month Advertising Week membership

  • Delegate – $749:

    • Access to all in-person and virtual sessions

    • 7-day access to on-demand session videos post-event

    • Access to Delegates Lounge and AWConnects Networking Happy Hours

    • 6-month Advertising Week membership

  • AWLearn Academy Delegate – $899:

    • Access to a full-day training bootcamp at the Academy

    • Access to all in-person and virtual sessions

    • 7-day access to on-demand session videos post-event

    • Priority entry for in-person sessions

    • Access to Delegates Lounge and AWConnects Networking Happy Hours

    • 6-month complimentary subscription to AWLearn (e-learning platform) and AWReplay (video archive)

  • NewGen Delegate – $400:

    • Access to all in-person and virtual sessions

    • 7-day access to on-demand session videos post-event

    • Access to Delegates Lounge and AWConnects Networking Happy Hours

    • 6-month Advertising Week membership

    • (Note: NewGen pass is available for attendees aged 30 and under. Proof of age is required.)

What to Consider:

  • Maximize Your Experience: Choose the ticket that best suits your goals—whether you’re focused on networking, education, or expanding your professional opportunities.

  • Budget Planning: Make sure to factor in all potential costs, such as travel, accommodation, and any additional expenses, to ensure a hassle-free experience.

  • Leverage the App: Utilize the event’s app to organize your schedule, arrange meetings, and optimize your time at the conference.

  • Networking Strategy: Tailor your networking efforts using personalized recommendations and the searchable attendee list to connect with the most relevant people.

  • Event Preparation: Plan ahead by identifying the sessions, masterclasses, and networking opportunities that align with your professional goals.

By keeping these points in mind, you’ll be well-prepared to get the most out of Advertising Week New York 2024. Prepare to engage with industry leaders, discover the latest trends, and grow your network!

Plan Your Visit to Advertising Week New York 2024 and What To Do During After Hours

Prepare for Advertising Week New York 2024

Budget Smartly: Whether you’re a marketing professional, advertiser, or tech enthusiast, it’s essential to plan your budget carefully. Factor in the cost of your ticket, accommodation, meals, and any incidental expenses to ensure you’re fully prepared and can maximize your experience at the event.

Create a Strategic Agenda: With so much to explore, prioritize the sessions, workshops, and networking events that align with your goals. Review the schedule in advance to build a plan that allows you to focus on what matters most, ensuring a productive and enjoyable experience without feeling overwhelmed.

Dress Professionally & Pack Essentials: Make a strong impression by dressing appropriately for this influential event. Don’t forget to bring plenty of business cards, a notebook, and a portable charger to keep your devices powered throughout the day.

Secure Your Tech: Avoid last-minute tech issues by backing up important files and presentations to both the cloud and a USB drive. It’s also wise to have a personal hotspot ready, just in case the event Wi-Fi is unreliable.

Explore After Hours in New York City

Relax in Central Park: After a day packed with sessions, unwind in Central Park, a perfect spot to relax, enjoy nature, and reflect on the day’s insights.

Discover NYC’s Dining Scene: New York City is famous for its diverse culinary offerings. Whether you’re looking to continue networking over dinner or just want to enjoy a good meal, you’ll find countless options that cater to every taste.

Catch a Broadway Show: Take advantage of being in the theater capital of the world by catching a Broadway show. It’s a fantastic way to unwind and enjoy some world-class entertainment after a day of professional growth.

Connect Over Drinks: New York’s nightlife is vibrant and varied, with plenty of bars and lounges offering the ideal atmosphere for casual networking or simply winding down with colleagues.

Explore Iconic Landmarks: If you have some free time, consider visiting some of NYC’s iconic landmarks like the Empire State Building, Times Square, or the Statue of Liberty. It’s a great way to experience the city while taking a break from the conference.

By planning ahead and making the most of both the conference and your time in New York City, you’ll be able to fully enjoy everything Advertising Week New York 2024 has to offer.

Tips When Traveling to Advertising Week New York 2024 + Hotels

Explore New York City After Advertising Week New York 2024: New York City is more than just skyscrapers and bright lights. Take some time to explore these local gems:

  • Central Park: A perfect spot for a relaxing walk or a casual picnic after a day of networking.

  • The High Line: Enjoy a stroll along this elevated park, offering unique views of the city and art installations.

  • Museum of Modern Art (MoMA): Immerse yourself in world-class art just a short distance from the event venue.

  • Brooklyn Bridge: Take a walk across this iconic bridge and enjoy stunning views of the Manhattan skyline.

  • Local Dining: Experience New York’s culinary scene, from street food to fine dining.

Travel Tips for Advertising Week New York Attendees:

  • October in New York: Expect mild autumn weather with temperatures ranging from 55°F to 70°F. Here’s how to prepare:

    • Book Early: Secure your flights and hotel accommodations as soon as possible.

    • Dress in Layers: Bring a light jacket for cooler evenings and mornings.

    • Essentials on Hand: Keep your ID, travel documents, and conference materials easily accessible.

Hotels:

  • Convenient Stays: Check the Advertising Week New York website for special hotel rates. Many options are available within walking distance or a short subway ride from the venue.

  • Travel Discounts: Look out for any travel deals or discounts offered to conference attendees.

By planning ahead and taking some time to enjoy the city, you can make the most of both the conference and your visit to New York. Whether you’re there for the sessions or to soak in the sights, New York City offers something for everyone during Advertising Week New York 2024.

Summary: Careful Planning Can Make a Big Difference When You Go to Advertising Week New York 2024

Advertising Week New York 2024 is an essential event for professionals in marketing, media, and advertising, offering a packed agenda and numerous networking opportunities. Thoughtful planning is key to making the most of your experience.

Start by reviewing the event schedule and highlighting the sessions that align with your objectives. Familiarize yourself with the venue layout and pinpoint the best spots for networking. Using tools like Vendelux for AI-powered event insights can significantly enhance your preparation and interactions.

Schedule your meetings in advance to ensure you make the most of your time. Engage with industry leaders and fully utilize the event’s resources to support your professional growth.

By organizing your agenda, connecting with key individuals, and leveraging the right tools, you can optimize your experience at Advertising Week New York 2024. Proper preparation will help you expand your network, deepen your expertise, and ensure a rewarding and successful event.

Discover the Attendees & Sponsors Who Will be at Advertising Week New York 2024

stefan-2

Stefan Deeran

Co-founder and COO of Vendelux, the leading AI platform for event marketers and conference organizers.

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