POSSIBLE 2025 Event Guide

Contents

POSSIBLE 2025 is where marketing’s boldest ideas come to life. This premier event brings together top industry leaders, innovators, and rising talent for three days of keynotes, hands-on sessions, and high-impact networking. Whether you’re focused on AI, brand storytelling, media innovation, or the creator economy, you’ll gain insights and connections that drive real business results. Use this guide to plan your experience and make the most of every opportunity. 

What is POSSIBLE 2025?

POSSIBLE 2025 is a marketing conference designed to bring together the entire marketing ecosystem, from rising stars to industry veterans. Over three days, attendees will gain valuable insights through thought-provoking keynotes, hands-on programming, and high-impact networking opportunities.

The POSSIBLE conference fosters meaningful connections between industry peers, connecting brands with innovative thinkers shaping the future of marketing. Discussions will explore AI-driven strategies, consumer engagement, and industry transformation, providing actionable takeaways to help professionals succeed in a rapidly evolving landscape.

Whether attending as a general participant or among VIP pass holders, every person will find opportunities to learn, collaborate, and advance their marketing expertise. Now in its second year, POSSIBLE 2025 is a must-attend event for those looking to stay ahead of the curve.

When and Where is POSSIBLE 2025 Taking Place?

POSSIBLE 2025 will be held from April 28 to 30 at the Fontainebleau Miami Beach. This iconic venue provides a dynamic setting for keynotes, interactive sessions, and networking opportunities. Situated along Miami Beach, it offers a mix of business and leisure, with top-tier amenities, oceanfront views, and easy access to world-class dining, nightlife, and entertainment.

Who’s Coming to POSSIBLE 2025?

POSSIBLE 2025 brings together a diverse mix of marketing professionals, from global brands and agencies to tech innovators and media executives. It’s the premier event for those shaping the future of advertising, branding, and digital marketing.

Who’s Attending:

  • Brand Marketers and CMOs – Leaders from top brands looking for cutting-edge strategies and innovative partnerships.
  • Advertising Agencies – Creative and media professionals exploring new ways to engage audiences and drive results.
  • Technology Companies – AI, AdTech, and MarTech innovators revolutionizing marketing automation and data-driven decision-making.
  • Media & Entertainment Executives – Publishers, streaming platforms, and content creators redefining brand storytelling.
  • Investors & Industry Analysts – Venture capitalists and strategists identifying the next big opportunities in marketing and advertising.

From Fortune 500 brands to emerging startups, POSSIBLE 2025 is where industry leaders connect, collaborate, and push marketing forward.

Who Will be Speaking at POSSIBLE 2025?

POSSIBLE 2025 brings together top marketing leaders, entrepreneurs, investors, and industry pioneers to share insights on brand strategy, digital innovation, content creation, and the future of advertising.

Marketing & Business Leaders

  • Frank Cooper III – CMO, VISA
  • Tim Ellis – CMO, National Football League (NFL)
  • Julia Goldin – Chief Product & Marketing Officer, LEGO
  • Dara Treseder – CMO, Autodesk
  • Kellyn Kenny – Chief Marketing & Growth Officer, AT&T

Entrepreneurs & Investors

  • Alexis Ohanian – Founder & General Partner, Seven Seven Six
  • Mark Cuban – Entrepreneur, Investor, Co-Founder, CostPlusDrugs.com
  • Gary Vaynerchuk – Chairman, VaynerX
  • Bobbi Brown – Founder, Jones Road
  • Martha Stewart – Founder, Martha Stewart Living Omnimedia
  • Katie Couric – Founder, Katie Couric Media (KCM)

Media, Arts, & Advocacy

  • Tallulah Willis – Writer, Artist & Advocate
  • Tony Spiridakis – Award-winning Screenwriter, Director, Producer, and Actor

Nonprofit & Leadership

  • Artis Stevens – President & CEO, Big Brothers Big Sisters of America

These speakers and more will discuss the latest trends in marketing, brand storytelling, AI-driven innovation, and the evolving consumer landscape.

What Kind of Sponsors and Exhibitions Will There Be at POSSIBLE 2025?

POSSIBLE 2025 brings together leading brands, technology companies, and media innovators shaping the future of marketing. From advertising solutions and AI-driven platforms to content creation and consumer engagement, sponsors and exhibitors will showcase the latest strategies and technologies transforming the industry.

Key Sponsors:

  • Founding Partner: Google
  • Platinum Partners: GumGum, Meet The People, Pinterest, Roundel™, Shutterstock, Tata Consultancy Services, Walmart Connect

What to Expect on the Show Floor:

Attendees can explore marketing, advertising, and media innovations from top exhibitors, including:

  • PayPal – Digital payments and e-commerce solutions
  • Paramount Advertising – Cross-platform media and advertising services
  • iHeartMedia – Audio and podcast advertising solutions
  • Nielsen – Consumer insights and measurement tools
  • Adobe – Creative and marketing software for brand storytelling
  • Reddit – Community-driven advertising and engagement
  • Microsoft Advertising – AI-powered ad solutions and audience targeting
  • NBCUniversal – Premium content and media partnerships

With a dynamic exhibit hall, networking lounges, and hands-on demos, POSSIBLE 2025 offers direct access to the tools, platforms, and strategies driving the future of marketing.

What Kind of Sessions Are There at POSSIBLE 2025?

POSSIBLE 2025 offers a mix of keynotes, panels, and interactive discussions designed to tackle the most pressing challenges and opportunities in marketing. Covering creativity, data, technology, and cultural trends, these sessions bring together industry leaders to share insights and strategies shaping the future of marketing.

Session Tracks & Themes

Consumer Marketing & Communication

  • Future of Creativity & Brand Building – Explore how creativity fuels brand success, connects with evolving audiences, and drives performance across multiple platforms.
  • Media Innovations & Storytelling – Learn how to create engaging, omnichannel campaigns that balance automation with authentic human connection.
  • Data Analytics & Measurement – Discover new approaches to first-party data, attribution models, and customer insights in a cookieless world.

Business & Society

  • Gen Z Insights & Social Trends – Understand how Gen Z and Gen Alpha engage with brands and what it takes to build authentic communities.
  • Social Impact & Purpose-Driven Business – Explore how sustainability, DEI, and brand activism can strengthen consumer loyalty and drive meaningful change.
  • The Intersection of Business & Culture – See how cultural intelligence and shifting societal trends influence marketing success.

Technology & Innovation

  • AI, AdTech & MarTech Innovations – Learn how AI, automation, and advanced marketing technologies are reshaping customer experiences and decision-making.
  • The Rise of the Creator Economy – Understand the growing influence of influencers, user-generated content, and content creators in brand engagement.
  • Startups & Entrepreneurship – Hear from disruptors redefining marketing and discover how emerging technologies are driving business growth.

With a diverse range of sessions covering brand storytelling, data-driven marketing, AI advancements, and cultural shifts, POSSIBLE 2025 provides the insights needed to navigate and lead in an evolving industry.

What To Expect From POSSIBLE 2025 – Is the Event Worth It?

POSSIBLE 2025 is a space for industry leaders, innovators, and disruptors to connect, collaborate, and discover the next big ideas shaping the future of marketing.

Inspiration & Thought Leadership

  • Hear from top CMOs, brand strategists, and entrepreneurs pushing the boundaries of marketing.
  • Engage with business visionaries and creative leaders sharing insights on AI, digital transformation, and brand storytelling.

Innovation & Exhibits

  • Explore emerging tech and marketing solutions from industry-leading companies and startups.
  • Innovation Village highlights rising entrepreneurs redefining brand engagement.
  • AI Initiatives showcase cutting-edge tools revolutionizing marketing strategies.

Exclusive Experiences

  • VIP Access offers premium networking lounges and exclusive opportunities to connect with decision-makers.
  • Hosted Meetings facilitate curated one-on-one conversations with top marketing solution providers.
  • The Yacht Club provides a unique setting for private networking and brand showcases.

Unmatched Networking & Social Events

  • Build relationships at key networking events, from welcome drinks to the closing party.
  • Connect with marketing executives, media professionals, and technology leaders in an immersive environment.

Wellness & Sustainability

  • Mind + Body sessions offer wellness activities to keep energy levels high throughout the event.
  • A commitment to sustainability ensures a responsible, forward-thinking experience.

POSSIBLE 2025 is where the marketing industry’s boldest ideas come to life. Whether you’re looking to discover new strategies, build high-value connections, or experience the latest innovations, this event is designed to inspire and drive real business impact.

Why Should You Attend POSSIBLE 2025?

POSSIBLE 2025 is where marketing leaders, innovators, and decision-makers come together to explore emerging trends, groundbreaking strategies, and new business opportunities. With a focus on interactive learning, high-impact networking, and brand collaboration, this event is designed to inspire, connect, and drive real results.

What Makes It Worth Attending?

A Marketing Experience Like No Other

  • Engage with top executives, CMOs, and industry disruptors in immersive, interactive sessions.
  • Explore cutting-edge marketing technologies and innovative strategies driving the future of advertising.

Unmatched Networking & Business Growth

  • Build high-value connections in curated networking spaces, lounges, and VIP events.
  • Collaborate with top brands, agencies, and technology providers to explore new opportunities and partnerships.

Exclusive Offer for Brand Marketers & Agencies

  • Brand marketers receive a complimentary Premium Pass with full event access.
  • Agencies can save $520 on a Premium Pass, plus a $750 travel reimbursement is available.
  • Personalized business matchmaking connects participants with marketing solution providers tailored to their needs.

Bottom Line

POSSIBLE 2025 is more than a conference—it’s where marketing’s brightest minds gather to shape the future. Whether you’re looking to expand your network, gain fresh insights, or discover the latest marketing innovations, this event delivers real opportunities to learn, connect, and grow.

Leverage Attendee Insights: Discover Who’s Attending POSSIBLE 2025 And Prepare For It

POSSIBLE 2025 is a high-impact networking hub where top executives, industry disruptors, and decision-makers come together. Whether you’re looking to form partnerships, explore business opportunities, or gain industry insights, understanding who’s in the room can help you make smarter connections.

Here’s how to boost your networking game—and why the numbers matter.

Here’s a snapshot of the attendee landscape and how you can use it to your advantage.

Snapshot of POSSIBLE 2025 Attendees:

Industry Breakdown

  • Software: 24%
  • Marketing & Advertising: 19%
  • Management Consulting: 8%

Job Function

  • Professional: 42%
  • Founders & Management: 24%
  • Sales & Marketing: 23%

Seniority Level

  • Professional: 36%
  • C-Suite: 34%
  • VP & Director: 30%

How to Make the Most of It

  • Tech professionals? Discuss AI-driven marketing, automation, and data analytics.
  • Marketing & ad leaders? Explore new creative strategies and brand storytelling techniques.
  • Consultants & executives? Connect on business growth, innovation, and emerging trends.

A little preparation goes a long way. Use the attendee insights, plan key conversations, and maximize your networking opportunities at POSSIBLE 2025.

Things to Consider Before Registering for POSSIBLE 2025

Premium Pass – $2,599

Ideal for general attendees looking for full access to the event, including:

  • Keynotes, masterclasses, workshops, and deep dives
  • Expo Hall, Expo Garden, and Innovation Village
  • Networking events, including Welcome Drinks, Happy Hour, and Closing Party
  • Breakfast, lunch, and snack breaks

Special Pricing:

  • Brand Marketers (Non-Hosted Meetings): $899 ($1,700 savings)
  • Rising Talent (Less than 5 years in marketing): $899 ($1,700 savings)
  • Startups (Under 100 employees): $1,250 ($1,349 savings)
  • Hosted Brand Marketers: Free with participation in eight double-opt-in meetings + $750 travel reimbursement
  • Hosted Agencies: $2,079 ($520 savings) + $750 travel reimbursement

VIP Pass – $5,999

Includes all Premium Pass benefits, plus:

  • VIP Lounge access
  • Reserved seating and early access to sessions
  • Invite-only VIP experiences and speaker meet-and-greets
  • Dedicated VIP concierge service

Special Pricing:

  • Brand Marketers: $4,999 ($1,000 savings)
  • CMOs (or equivalent title): Free (Limited availability)

Brand Teams & Group Rates

Discounted rates are available for brand marketing teams purchasing multiple passes.

Hosted Meetings Program

POSSIBLE Connect pairs attendees with top marketing solution providers for targeted meetings. Participants receive:

  • Free or discounted passes
  • $750 travel reimbursement
  • Curated meetings for maximum ROI

Choose the pass that fits your goals and maximize your experience at POSSIBLE 2025.

Plan Your Visit to POSSIBLE 2025 and What To Do During After Hours

POSSIBLE 2025 is an opportunity to expand your network, gain fresh insights, and make the most of an immersive experience. Planning ahead ensures you maximize both your time at the event and your downtime.

Make the Most of the Conference

  • Set Your Priorities – Decide whether your focus is on learning, networking, or exploring new marketing technologies.
  • Plan Your Schedule – Identify key sessions, masterclasses, and networking events while leaving room for spontaneous opportunities.
  • Engage with Speakers and Exhibitors – Ask questions, join discussions, and explore the Expo Hall and Innovation Village.
  • Network Strategically – Use the event app, schedule meetings in advance, and attend VIP experiences for exclusive connections.

After-Hours: Where to Go and What to Do

  • Exclusive Networking Events – Attend invite-only gatherings, happy hours, and the highly anticipated Closing Party.
  • Dining & Nightlife – Experience top-tier restaurants, cocktail lounges, and beachfront dining to connect in a relaxed setting.
  • Wellness & Relaxation – Recharge with early-morning wellness activities designed to keep you focused and energized.
  • VIP & Private Experiences – For a standout experience, secure a private yacht or VIP lounge access for high-level networking.

Tips for a Seamless Trip

  • Book Early – Hotels, reservations, and event experiences fill up fast. Secure your spot in advance.
  • Dress Smart – Business casual works for most sessions, but comfortable attire is best for outdoor networking and evening events.
  • Use Rideshare & Shuttles – Convenient transportation options make it easy to navigate between venues and after-hours gatherings.

With a little planning, POSSIBLE 2025 offers a blend of business, networking, and unforgettable experiences designed to inspire and connect industry leaders.

Tips When Traveling to POSSIBLE 2025 + Hotels

A little planning goes a long way when attending POSSIBLE 2025. From securing accommodations to navigating the city, here’s how to make your trip as smooth as possible.

Book Early

Once registered, attendees gain access to discounted hotel rates through the official housing partner. Fontainebleau Miami Beach and nearby hotels will fill up fast, so booking early ensures the best location and rates.

Getting There

  • Flying in? Miami International Airport (MIA) is about 12 miles from the event venue, with a typical drive time of 20–30 minutes.
  • Other options: Fort Lauderdale-Hollywood International Airport (FLL) is about 30 miles away but offers additional flight options.
  • Transportation: Rideshare services like Uber and Lyft are available, with fares ranging from $25–$45 from MIA to Miami Beach. Taxis charge a flat rate of about $35.

Where to Stay

For the best experience, book a hotel close to the event venue. Options include:

  • Luxury: Fontainebleau Miami Beach (host hotel), The Setai, 1 Hotel South Beach
  • Mid-Range: Loews Miami Beach, Eden Roc Miami Beach, Kimpton Surfcomber
  • Budget-Friendly: Freehand Miami, Hilton Garden Inn Miami South Beach, AC Hotel by Marriott Miami Beach

Arrive Early

If possible, arrive a day before the event to check in, get settled, and explore Miami Beach before the sessions begin.

Getting Around

  • Walking: Many hotels, restaurants, and networking venues are within walking distance.
  • Rideshare & Taxis: Lyft, Uber, and taxis are readily available. Expect fares between $10–$20 for short rides within Miami Beach.
  • Public Transit: The free Miami Beach Trolley runs daily, making it easy to get around South Beach, Mid-Beach, and North Beach.
  • Rental Cars: Parking can be expensive, with valet rates at hotels averaging $40–$55 per night, so rideshare services may be a better option.

What to Pack

  • Light, breathable clothing – Miami’s weather in late April is warm, with daytime highs in the mid-80s°F and cooler evenings.
  • Business casual attire – Recommended for conference sessions and networking.
  • Comfortable shoes – You’ll be walking between sessions, networking lounges, and evening events.
  • Swimwear & sunglasses – Many hotels have pools, and the beach is steps away.
  • A light jacket or blazer – Indoor venues can be chilly due to air conditioning.

With a little preparation, POSSIBLE 2025 can be a productive, enjoyable, and seamless experience—both at the conference and throughout Miami Beach.

Summary: Careful Planning Can Make a Big Difference When You Go to POSSIBLE 2025

POSSIBLE 2025 is an opportunity to gain insights, build relationships, and discover innovative strategies. Planning ahead ensures every session, meeting, and interaction adds value.

Start by selecting sessions that align with your business objectives, whether it’s emerging trends, AI-driven marketing, or brand storytelling. Prioritize the discussions and workshops that offer the most relevant takeaways.

Use attendee insights to identify key people to connect with. Whether it’s industry leaders, potential partners, or innovative startups, a targeted networking strategy leads to meaningful conversations and business opportunities.

And remember, Miami Beach offers more than just conference sessions. Take advantage of networking lounges, hosted events, or informal meetups at top restaurants and scenic venues. Some of the most valuable connections happen in relaxed settings.

Go in with a plan, stay adaptable, and you’ll leave with fresh insights, strategic partnerships, and actionable ideas to elevate your marketing efforts.

stefan-2.png

Stefan Deeran

Co-founder and COO of Vendelux, the leading AI platform for event marketers and conference organizers.

Share this article

Subscribe to our newsletter

Discover the Attendees & Sponsors Who Will be at POSSIBLE 2025

More you might like

healthcare conferences
Event DirectoriesEvent Marketing

Healthcare Conferences 2025 Event Guide

Healthcare conferences are key events where professionals gather to discuss new healthcare technologies, strategies for patient care, and ways to navigate the healthcare industry’s future. ...
Read More →
sports conferences
Event DirectoriesEvent Marketing

Sports Conferences Event Guide for 2025

Sports Conferences: An Introduction In the sports industry, conferences are designed for a range of professionals: from athletes and coaches to event professionals who handle ...
Read More →
Event MarketingInterviews

Unlocking Event-Led Growth

In our latest conversation, we had the pleasure of speaking with Camille White-Stern, the Director of Experiential Marketing at Splash, about her innovative approach to ...
Read More →