NRF 2024: Retail’s Big Show, situated in the vibrant metropolis of New York City, stands as an essential summit for all players in the retail arena, from the national retail federation and international retailers to independent boutiques and small businesses. Orchestrated by the National Retail Federation—globally recognized as the largest retail trade association—this event transcends the typical industry conference, delivering an electrifying three-day program that includes dynamic sessions, an expansive Expo, and innovative hubs such as the Innovation Lab and Startup Zone, designed to unveil pioneering technologies and retail solutions.
Annually, NRF 2024 rallies a diverse mix of over 6,200 brands spanning grocery stores, department stores, chain restaurants, vendors, and beyond, championing the industry’s growth and fostering an environment where retail can truly thrive. This global assembly serves as a premier nexus for forging valuable connections, immersing in educational discourse, and unveiling the retail sector’s emerging trajectories. As you gear up for NRF 2024, let this guide be your navigator to maximize every prospect, stay at the forefront of retail advancements, and bolster your professional development amidst an assembly that shapes the future of retail sales, services, and economy.
What is NRF 2024? National Retail Federation
NRF 2024: Retail’s Big Show is the essential event for everyone in the retail industry, hosted by the prestigious National Retail Federation. This annual meeting, spread over three dynamic days in New York City, is not your average industry gathering. It offers an interactive Expo, insightful learning sessions, and innovative spaces like the Innovation Lab and Startup Zone, where the latest retail technologies and solutions are at the forefront.
As the world’s largest retail trade association event, NRF 2024 brings together an impressive array of over 6,200 brands, including national and international retailers, from small businesses to major department stores, grocery chains, and independent retailers. It’s a hub for retail industry professionals to network, catch up on the upcoming trends, and experience the cutting-edge technology that’s shaping the future of retail.
NRF 2024 stands at the heart of retail’s evolution, inviting industry leaders, from CEOs to employees, to engage with the ideas and consumer trends that drive retail sales and services. If you’re looking to make your retail business thrive and keep up with the economy’s pace, NRF 2024 is where you need to be. It’s the ultimate platform for growth, learning, and discovering new opportunities to take your retail game to record levels.
When and Where is NRF 2024 Taking Place?
NRF 2024 will be held from January 14 to 16 in the vibrant city of New York. The event has chosen the renowned Jacob K. Javits Convention Center as its primary venue, a space synonymous with grand conventions and exhibitions in the city. Before the event’s official start, the Opening Party is scheduled for January 13 at the Marriott Marquis, located in the iconic Times Square.
As NRF 2024 gets underway, participants will delve into Retail’s Big Show, encompassing educational sessions, an expo, and much more.
Here’s a brief snapshot of the event’s itinerary:
Opening Party: January 13 at Marriott Marquis, Times Square
Main Expo and Conference: January 14 to 16 at Jacob K. Javits Convention Center
Who’s Coming to NRF 2024?
NRF 2024, also called Retail’s Big Show, is coming soon, and there’s a lot of excitement in the retail world. Let’s look at the numbers and details about who’s attending to see why it’s a big deal for those in retail:
Number of Attendees: NRF 2024 is gearing up to be an impressive gathering, expecting a whopping 40,000 attendees, which speaks volumes about its significance in retail.
Who’s Coming: NRF 2024 will have a mix of people from different areas of retail:
- INDUSTRY PROFESSIONALS: Every year, NRF attracts many professionals. These include top-level people like VPs and CEOs, Managers, Founders, and Directors from new companies and big-name retailers.
- EXHIBITORS & SPEAKERS: There will be over 1,000 exhibitors showing off their products and 450 speakers sharing their knowledge.
- BUYERS: 88% of those coming to NRF are involved in deciding what to buy for their companies. Plus, more than 60% are looking to spend over $100,000. This means there’s a lot of business talk happening.
- GLOBAL PRESENCE: NRF attracts a worldwide crowd. Over 6,100 retailers and 6,200 brands from more than 90 countries will be there.
Why Attend: NRF 2024 is more than just a place to see new retail things. It’s a great place for tech companies and brands to meet and talk business. Attendees can also learn about the latest tech changes, make new business deals, and keep up with what’s new in retail. If you work in tech, marketing, or retail and are considering going, NRF 2024 offers lots of learning, meeting new people, and new experiences.
Who Will be Speaking at NRF 2024?
NRF 2024 is on track to be a key event for anyone interested in retail, providing a place for professionals looking for tips and strategies to understand the current retail environment. The speakers, all notable and influential people from various parts of the industry, bring a wealth of knowledge and experience. They aim to share this with attendees, helping them understand present challenges and what to expect in the future.
Here’s a sneak peek at some of the noteworthy speakers scheduled to grace the stage:
- John Furner, President and CEO, Walmart US.
- Edward W. Stack, Executive Chairman, DICK’S Sporting Goods
- Adrian Mitchell, Chief Financial Officer and Chief Operating Officer, Macy’s, Inc.
- Dayna Quanbeck, COO and CFO, Rothy’s
- Marc Metrick, CEO, Saks
- Hal Lawton, President and CEO, Tractor Supply Company
- Dave Kimbell, CEO, Ulta Beauty
- Samir Desai, Chief Digital and Technology Officer, Abercrombie & Fitch Co.
- Linda Li, Head of Customer Activation & Marketing, H&M Americas
- Ashish Parmar, Chief Information Officer, Tapestry Inc.
- Harley Finkelstein, President, Shopify
- Michelle Gass, President, Levi Strauss & Co.
And that’s not all!
Many more influential voices from the retail industry will share their insights at NRF 2024. If you’re looking to gain a comprehensive understanding of the retail sector and equip yourself with the latest trends and practices, NRF 2024 is the place to be.
What Kind of Sponsors and Exhibitions Will There Be at NRF 2024?
NRF 2024 is set to feature a wealth of sponsors and exhibitors, all revered leaders within their niches. These key players are essential in equipping retail businesses, from national and international retailers to independent stores, with the latest innovations, services, and strategic insights required to foster a thriving retail industry.
Here’s a brief look at some of the primary sponsors contributing their expertise to the event:
Chairman’s Circle:
- AWS: Leading the way in cloud computing solutions.
- American Express: Renowned for its financial services and credit card offerings.
- Microsoft: A tech giant consistently at the forefront of innovative business solutions.
- Salesforce: Known for its customer relationship management solutions.
- Shopify: A go-to platform for e-commerce and retail point-of-sale systems.
- And others like NCR, SAP, SOTI Inc., Wing Aviation, and Zebra Technologies.
Platinum Sponsors:
Industry innovators like Algolia, Brightdrop Solutions LLC, and Deloitte, delivering advanced retail services and solutions.
Tech and consulting powerhouses such as IBM and PWC, among numerous others.
Gold Sponsors:
Experience insights from Klaviyo, known for email marketing, Lenovo in tech innovations, PayPal in financial solutions, KPMG in consultancy, and many others.
Silver Sponsors:
Brands like 7-Eleven in retail, Adobe software solutions, Google in digital services, and Dell Technologies and BlueYonder will share their latest developments.
Beyond these sponsors, NRF 2024 will feature exhibitions from many retail tools, platforms, and solution providers. Here’s what attendees can anticipate:
- E-commerce Platforms: Explore the tools and tactics shaping the future of online sales.
- Point of Sale Systems: Discover the latest in retail transaction processing.
- Supply Chain Management: Engage with solutions that optimize product flow.
- Customer Relationship Management: Dive into tools and strategies for enhancing customer loyalty.
- Data Analytics: Engage with platforms offering actionable insights for retail decision-making.
- Retail Tech Innovations: See firsthand the technologies reshaping retail experiences.
NRF 2024 promises to be more than just an annual meeting; it’s a beacon for the retail industry, offering unparalleled insights and the chance to review and adopt the innovations that will define the future of retail. With a vision to help every retail sector, from department stores and specialty shops to chain restaurants and grocery stores, NRF 2024 is set to be an essential convergence point for retail businesses eager to learn, grow, and prosper.
What Kind of Sessions Are There at NRF 2024?
NRF 2024 is your go-to event for all things retail! From exploring new trends to digging deep into today’s retail world, this event has sessions designed to give everyone something valuable, from newbies to pros.
Quick Peek at NRF 2024:
This year’s lineup offers a comprehensive look into the core of the retail industry, addressing key aspects from supply chain mastery to innovative technologies in grocery stores and chain restaurants. NRF 2024’s meticulously structured agenda ensures attendees can seamlessly locate sessions that resonate with their business needs, whether they’re involved in small businesses or part of the world’s largest retail trade.
Spotlight on NRF 2024 Sessions:
NRF Supply Chain 360 Summit:
Brand new this year! Spend a full day diving into the big supply chain issues in retail with this summit. It’s packed with eight sessions, all led by expert industry folks, plus it gives a great chance to network with other supply chain professionals.
Retail’s Big Show:
Bringing together the smartest minds on important topics, NRF 2024 offers new ideas to help guide your decisions in the coming year. Here’s a bit more detail:
- Keynotes & Featured Sessions: With over 50 NRF-designed sessions led by 170+ experts, you’re in for a wealth of insights.
- Exhibitor Big Ideas: 100+ sessions where solution makers share case studies and show off product demos.
- The Foodservice Tech Stage: A special spot focusing on how technology is used in food and beverage, highlighting innovation, operations, and digital tech.
- Partner Perspective Sessions: A mix of retailers and solution providers share handy insights into future retail trends, providing a rich learning experience.
So, NRF 2024 is more than an event – it’s your ticket to understanding where retail is now and where it’s heading. With various sessions to match different interests, it’s the ideal place for attendees to learn new stuff, meet other professionals, and polish their strategies.
What To Expect From NRF 2024 – Is the Event Worth It?
NRF 2024 is shaping up to be the must-attend summit for everyone in the retail industry. It’s not just a conference; it’s where retailers from small independent shops to international chains can discover the innovations and strategies that will help their sales and businesses thrive.
Here’s your sneak peek into NRF 2024:
Unlocking A World Of Knowledge: NRF doesn’t just scratch the surface; it delves deep. Topics span from the thrilling world of virtual fashion and the expanding metaverse to the intricacies of AI-driven inventory management and cybersecurity. The knowledge you gain here is direct, hands-on, and immediately applicable.
A Space To Be Inspired: Interacting with industry leaders, listening to success narratives, and seeing innovation firsthand can ignite a spark of inspiration. NRF’s key presentations and exhibits aren’t merely informational—they’re a beacon for aspiring retailers.
Network Like Never Before: Imagine the power of being surrounded by a diverse group of like-minded professionals. NRF 2024’s attendees range from established industry magnates to newcomers eager to make their mark. The vast networking potential offers a unique blend of perspectives, experiences, and solutions.
A Melting Pot of Innovations: Witness the marvels of artificial intelligence, machine learning, augmented reality, and even robots at the Innovation Lab. Experience the future of retail today.
Empower Your Startup: The Startup Zone is tailor-made for emerging companies in retail. It’s a space to share, learn, and look at revolutionary technologies firsthand.
Food Tech At Its Best: The Food Tech Pavilion hosts a collection of pioneers showcasing cutting-edge systems that cater to the ever-evolving needs of food service operations.
Knowledge Galore: With over 170 sessions in the Exhibitor Big Ideas segment alone, a wealth of knowledge is waiting to be tapped. Every session brings a new perspective, strategy, and way to tackle retail challenges.
Discover Breakout Products: NRF’s Consumer Product Showcase is a unique platform for small businesses, entrepreneurs, and brands to put their best foot forward. It’s a window into what’s hot in the world of retail.
Collaborate and Grow: NRF 2024 isn’t just about individual growth; it emphasizes collective growth through collaboration. Engage, discuss, and foster partnerships that could pave the way for your next success story.
NRF 2024 promises numerous opportunities. Missing out could mean missing the next big wave in retail, so for those keen on shaping the future of their businesses, NRF 2024 is undeniably the place to be.
Why Should You Attend NRF 2024?
NRF 2024 is an unparalleled event for anyone interested in the latest retail trends, technologies, and networking opportunities. Whether you’re an established business leader or a budding entrepreneur, NRF 2024 promises to be a game-changer, offering insights, connections, and strategies that can reshape your business trajectory.
Here’s why NRF 2024 should be a priority on your business calendar:
Top-Notch Networking: The event is a hotspot for making connections. Industry leaders, tech innovators, small businesses, and big names in national and international retail will all be there. Whether it’s shaking hands over coffee or sealing deals, NRF makes networking easy and effective.
New York’s Business Buzz: Step outside the conference and you’re in the heart of business innovation. New York City buzzes with potential partners and customers, especially during NRF, making every street corner a networking opportunity.
Retail’s Crystal Ball: NRF isn’t just about the now — it’s about what’s next. Dive into the latest from technology providers, get ahead of retail trends, and see firsthand what’s set to shape the industry.
Marketing Goldmine: With a gathering of top marketing minds and consumer experts, NRF is where you’ll find new strategies to captivate your audience.
Spotlight on Growth: NRF is the stage where companies showcase what’s new. But it’s the partnerships formed here that truly transform product launches into sales success.
Data-Driven Networking: Simply attending NRF might open doors to potential clients. However, businesses that embrace event intelligence by using a data-driven approach to their event marketing will find themselves at a distinct advantage, maximizing their return on investment.
An Investment in Success: Attending NRF 2024 is more than just participation; it’s an investment in the future success of your business. If you’re committed to elevating your business, understanding industry shifts, and expanding your network, NRF 2024 is an event you can’t miss.
Leverage Attendee Insights: Discover Who’s Attending NRF 2024 And Prepare For It
Gearing up for NRF 2024? Understanding your audience is paramount. Delve into the attendee demographics to tailor your conversations to their specific industries and roles. Remember, networking doesn’t start at the event—initiating discussions before NRF 2024 can lead to richer and more fruitful exchanges during the summit. A thorough knowledge of the attendees ensures that your discussions are relevant, allowing you to optimize your networking opportunities.
The attendee data is more than mere statistics—it’s the key to forging meaningful connections with leading tech specialists and business professionals. Leveraging this data will amplify your NRF 2024 experience, ensuring that every interaction you engage in is targeted and effective.
Want to optimize your networking efforts? Dive into our 5-step guide that could amplify your networking results by 5-10 times.
Here’s a snapshot of the NRF 2024 attendee demographics:
NRF 2024 Attendee Overview:
Industry Distribution:
- Software: 34%
- Retail: 11%
- Management Consulting: 8%
Role Breakdown:
- Professional: 51%
- Founders and Management: 19%
- Sales and Marketing: 14%
Seniority Overview:
- Professional: 49%
- C-Suite: 26%
- VP and Director: 25%
With these insights, consider tailoring your approach to the NRF 2024 attendees:
Engage with Software Professionals: Given that 34% of attendees hail from the software industry, center your discussions around the latest tech developments, emerging software trends, and the unique challenges in this field.
Connect with Key Decision Makers: With 51% of attendees in the C-Suite, VP, and Director positions, it’s essential to engage in high-level dialogues about industry shifts, innovations, and leadership obstacles.
Network with Industry Professionals: Since 49% of attendees are professionals, they’ll be interested in in-depth conversations regarding the current retail landscape, real-world applications, potential barriers, and effective strategies.
Once NRF 2024 wraps up, take a moment to evaluate your networking achievements. Identify the contacts you want to continue engaging with and strategize your post-event follow-up. NRF 2024 provides the ideal platform for forging new partnerships, gaining deep industry insights, and setting the stage for your business’s continued success.
Things to Consider Before Registering for NRF 2024
NRF 2024 promises to be a groundbreaking event for the retail industry, delivering cutting-edge sessions, a chance to engage with industry leaders and plenty of networking opportunities. Selecting the right registration package can make all the difference in your experience.
Here’s a detailed breakdown of the available ticket options:
Registration Tiers:
ALL-ACCESS PASS – Comprehensive Access to Sessions & Networking
Price:
Retail:
- Members: $1,100 to $1,400
- Non-Members: $2,100 to $2,400
Non-Retail:
- Members: $2,300 to $2,600
- Non-Members: $3,500 to $3,800
Educators:
- Member: $500
- Non-Member: $1,000
Main Benefits:
- Complete access to Keynotes, Featured Sessions, Exhibitor Big Ideas, Partner Perspective sessions, the Expo floor, and the Opening Party.
EXPO PASS – Tailored Access to the Expo and Select Sessions
Price:
Retail:
- Before 1/10/2024: FREE
- After 1/10/2024: $100
Non-Retail:
- Member: $1,500 (before 1/10/2024) and $1,600 (after)
- Non-Member: $3,000 (before 1/10/2024) and $3,500 (after)
Main Benefits:
- Admission to the Expo during regular Expo hours.
- Access to Exhibitor Big Ideas sessions, Partner Perspective sessions, the Innovation Lab, Startup Hub, Foodservice Innovation Zone, and the Opening Party in Times Square.
NRF SUPPLY CHAIN 360 SUMMIT – Exclusively for Retailers, Focusing on Supply Chain Insights
Price:
- Retail Member: $175
- Retail Non-Member: $275
Main Benefits:
- Access to the day-long program that includes eight sessions, a catered lunch, and numerous networking opportunities.
Factors to Consider When Making Your Choice:
- Purpose of Attendance: Consider what you aim to get out of NRF 2024. Are you looking for general exposure or keen on deep-diving into specific sessions or networking arenas?
- Budget: It’s essential to align your package choice with your budget. Take note of the varying prices for members vs. non-members and decide on what offers the best value for your investment.
- Special Access: If you’re considering the ALL-ACCESS PASS or the NRF SUPPLY CHAIN 360 SUMMIT, weigh the unique opportunities each offers. The level of depth and exclusive sessions might be crucial for certain professionals.
With this detailed breakdown, you can better plan your NRF 2024 attendance, ensuring you get the most out of this influential industry event.
Plan Your Visit to NRF 2024 and What To Do During After Hours
Overview: NRF 2024 is not just an event – it’s an experience that blends the excitement of retail innovation with the vibrant energy of New York City. As you gear up to attend this premier retail gathering, here’s a guide to ensuring you harness every opportunity, both during the event and after hours:
Define Your Objectives: Indicate your primary goals before diving into the NRF 2024 festivities. Are you keen on understanding the latest retail trends, expanding your professional network, or finding potential partnerships? Your objectives will guide your choices throughout the event.
Experience NRF Retail Week: The NRF 2024 aligns with NRF Retail Week, a special celebration brimming with parties, workshops, high-profile partner events, sessions, and store tours. Dive deep into this festive week to fully embrace the retail spirit.
Network with Precision:
- Leverage Event Intelligence: Vendelux can significantly enhance your networking strategy. With invaluable attendee insights, refine your networking approach and engage more effectively with the right people.
- Attend Exclusive Gatherings: Opt for exclusive dinners at spots like Soho House or Print Restaurant, or join in on the e-commerce and retail networking events at venues such as the General French Consulate, AI Fiori, the Daintree, and more. These occasions are perfect for relishing top-tier food and drinks, discussing pressing industry challenges and connecting with innovators leading the e-commerce wave.
Savor NYC After Hours: Beyond NRF 2024, New York City has endless experiences awaiting you:
- Dining: Whether at Ci Siamo, Sofitel Manhattan, or Bloomingdales, expect an exquisite culinary journey that NYC is renowned for.
- Leisure & Entertainment: Enjoy leisurely activities at places like Five Iron Gold or soak in city views from the Monarch Rooftop, the Cutting Room, or the Haven Rooftop.
- Elevate Your Networking: NYC’s nightlife can be an extension of your networking. Discuss collaborations over a cocktail, share ideas against a backdrop of live music, or simply build connections in the city’s relaxed, post-hours ambiance.
Prepare Your Pitch: New York is filled with potential collaborators and clients. Ensure you’re always ready to introduce yourself. Keep your business cards handy, refresh your LinkedIn profile, and craft a compelling elevator pitch about your brand or service.
Explore the City: NYC is an iconic destination with landmarks, theaters, museums, and parks. Set aside time to explore, whether it’s a Broadway show, visiting Central Park, or admiring the city skyline.
By intertwining the NRF 2024 experience with New York’s dynamic offerings, your trip promises professional growth, networking, and unforgettable memories.
Tips When Traveling to NRF 2024 + Hotels
New York City, the iconic metropolis known for its towering skyscrapers and bustling streets, is gearing up to host NRF 2024. Amidst the enriching retail insights that NRF 2024 promises, the city extends an invitation to experience its diverse culture, historic landmarks, and culinary delights.
While immersing yourself in the NRF 2024 activities:
- Explore the renowned landmarks from Central Park to the Statue of Liberty.
- Discover world-class museums like the Metropolitan Museum of Art and MoMA.
- Treat your taste buds to international cuisines spread across Manhattan.
- Experience the magic of a Broadway show.
- Relish the serene beauty of NYC’s parks and waterfronts.
With NRF 2024 as your primary focus and the vibrant ambiance of NYC enveloping you, anticipate a harmonious mix of industry insights and metropolitan allure.
Travel Tips for NRF 2024 Attendees: As you prepare for your trip, here’s a guide to make the most of your New York City experience:
Selecting Your Hotel:
- NRF’s Preferred Housing Provider: Ensure you book through OnPeak, NRF 2024’s official housing provider. Avail benefits like:
- Contracted, best rate guarantees.
- Protection against penalties for room cancellations.
- Dedicated customer service for all queries and requests.
- Shield against hotel relocations.
- Free shuttle services from certain official hotels to Javits Convention Center.
- A hassle-free cancellation policy allows you to cancel up to 72 hours before arrival without penalties.
- Hotels Proximate to the Event:
- Courtyard NY Midtown Manhattan West and Four Points Sheraton Manhattan Midtown are within walking distance of the convention, making them convenient choices.
Navigating NRF 2024 and New York City:
- The central locations of the recommended hotels ensure easy access to NRF 2024 venues and NYC’s prime attractions.
Packing and Attire Tips:
- Comfort: NRF 2024 will have you on the move. Opt for comfortable shoes.
- Weather: NYC’s winter can be chilly, with occasional snowfall. Pack warm attire and perhaps a stylish scarf for those chilly outdoor adventures.
As you set your sights on NRF 2024, plan for New York City’s unparalleled experiences. Your journey promises a fusion of industry advancement, networking, and urban exploration.
Summary: Careful Planning Can Make a Big Difference When You Go to NRF 2024
NRF 2024: Retail’s Big Show in New York City is a major event for businesses, big and small, in the retail world. It’s more than just a gathering of top retailers; it’s a central spot where you can feel the energy of the retail industry. The event is about learning and the chance to work together, try new things, and grow.
Getting ready for NRF 2024 means planning ahead. This means choosing the sessions that fit your business goals. It’s also important to actively look for networking opportunities during the event. By doing this, attendees can gather knowledge and build strong business connections that can change the direction of their retail business.
In today’s digital age, traditional planning is just the start. Using event intelligence tools for NRF can make your experience even better. By looking into attendee data, businesses can clearly understand who they might want to meet. This information can help guide more meaningful and planned discussions.
Outside the main NRF 2024 schedule, New York City is full of other events, parties, and places to network. Taking advantage of these chances keeps the NRF spirit alive. It ensures that networking continues and relationships grow even after the main event. Through precise planning, harnessing modern tech for insights, and seizing every networking possibility, you can deliver optimal results, lead generation opportunities, and a positive ROI for your company.
