IBTM World 2024 is the global event for professionals in the meetings, incentives, conferences, and events (MICE) industry. Bringing together industry leaders from around the world, this gathering is all about inspiring exceptional experiences and fostering valuable business connections, with one goal in mind: delivering outstanding results for customers.
Attendees can look forward to insightful sessions, innovative solutions, and networking opportunities that help drive growth and creativity in the events sector.
Here’s a glimpse of what IBTM World 2024 has in store!
What is IBTM World 2024?
IBTM World 2024 is a leading global event for professionals in the meetings, incentives, conferences, and events (MICE) industry, designed to help them create world-class events and form valuable business connections in just three days. Taking place annually at Fira Barcelona Gran Via, this event brings together top industry leaders to exchange ideas, inspire innovation, and deliver exceptional experiences for their clients.
The theme for IBTM World 2024, People. Power. Potential., underscores the idea that success in the events world comes from fostering strong human connections. Whether you’re a corporate planner, tech supplier, or venue representative, the event unites everyone with the goal of creating better business results by connecting with the right people.
Each year, IBTM World draws over 2,500 exhibitors, including destinations, hotels, and suppliers, while hosting more than 12,000 industry professionals. Attendees have the opportunity to network, explore new solutions, and discover ways to shape the future of world-class events.
When and Where is IBTM World 2024 Taking Place?
IBTM World 2024 will take place from November 19 to 21, 2024, at Fira de Barcelona Gran Vía in Barcelona, Spain. Known for its modern facilities and dynamic layout, this venue provides the perfect environment for a global gathering of MICE industry professionals.
Across these three days, attendees will have the chance to network, explore innovative solutions, and engage in insightful discussions. With Barcelona’s lively culture and energy surrounding the event, participants can expect an inspiring experience filled with opportunities to build valuable connections and drive their businesses forward.
Who’s Coming to IBTM World 2024?
IBTM World 2024 will welcome a wide variety of professionals from across the events and meetings industry, making it an exciting hub for networking and collaboration. Here’s who you can expect to meet:
- Business Travel Managers: Experts in organizing travel logistics for corporate clients.
- Corporate Planners: Representatives from large organizations managing internal and external events.
- Destination Management Companies: Specialists showcasing unique locations and services for meetings and incentives.
- Event Management Companies: Teams behind the planning and execution of large-scale events.
- Incentive Agencies: Professionals focused on designing rewarding programs for businesses.
- Independent Meeting Planners: Freelancers offering tailored event planning services.
- International Associations: Representatives from global organizations looking to host meetings and conferences.
- Live Event Agencies: Experts in creating memorable, immersive experiences.
- Non-profits and Government Bodies: Organizations attending to explore new partnerships and event solutions.
- Professional Conference Organizers: Companies dedicated to the seamless execution of conferences.
Whether you’re seeking fresh ideas or hoping to connect with industry leaders, IBTM World 2024 is set to offer plenty of opportunities for collaboration and growth.
Who Will be Speaking at IBTM World 2024?
IBTM World 2024 has an exciting lineup of industry leaders who will be sharing their expertise and offering insights into the future of the events and meetings industry. Attendees can look forward to hearing from a diverse group of professionals driving innovation and change across the sector. Here are some of the featured speakers:
- Lizzy Eaton, Director at Oddity Events & Marketing Ltd
- Goc O’Callaghan, Global Experience Lead at Buro Happold
- Julius Solaris, Founder of Boldpush
- Alistair Turner, Managing Director of EI8HT PR & Marketing
- Dianna Steinbach, Senior Vice-President of Growth at the Institute of Management Accountants
- Eloisa Urrutia, Head of Sustainability at Amex GBT Meetings & Events
- Martin Boyle, CEO of IAPCO
- Bobby Peralta, Founder & CEO of the Philippine Council of Associations & Association Executives
These speakers will be discussing a wide range of topics, from sustainability and marketing to global industry trends. Whether you’re looking for fresh ideas or practical strategies, the insights shared at IBTM World 2024 are sure to inspire and inform attendees from all areas of the events industry.
What Kind of Sponsors and Exhibitions Will There Be at IBTM World 2024?
IBTM World 2024 will feature a wide range of exhibitors and sponsors, giving attendees the chance to connect with top professionals in the meetings and events industry. The exhibition floor will showcase cutting-edge solutions, helping businesses discover new ways to improve their operations and deliver outstanding event experiences. Here’s a look at some of the key industry partners and exhibitors:
- AIPC – Excellence in Convention Center Management
- European Cities Marketing – Promoting the best of city tourism and events
- International Congress and Convention Association (ICCA) – Connecting experts in the global meetings industry
- Meeting Professionals International (MPI) – Educating and inspiring event professionals
- PCMA – A hub for business events strategists
- SITE – Society for Incentive Travel Excellence
- IAPCO – International Association of Professional Congress Organisers
- AAE – The Association of Association Executives
- Events Industry Council – Supporting the meetings and events industry
- International Association of Exhibitions and Events (IAEE) – Advancing the exhibitions and events industry
From industry leaders to innovative suppliers, IBTM World 2024 offers exhibitors a chance to engage with thousands of potential clients, showcase their latest products, and form valuable relationships. It’s an opportunity for businesses to generate leads, gain exposure, and stay ahead of the competition.
What Kind of Sessions Are There at IBTM World 2024?
IBTM World 2024 will offer a range of sessions designed to inspire and inform professionals in the meetings and events industry. Here’s a snapshot of what attendees can look forward to:
- Impact Stage: Explore cutting-edge solutions in areas like sustainability, diversity, marketing, and event experiences. This stage highlights the best practices and innovations from top suppliers, as selected by industry peers.
- Main Stage: Dive into discussions on the pressing challenges facing event planners today, such as inflation, resource shortages, and supply chain issues. This is a space to reignite your passion for creating memorable experiences and find inspiration from industry leaders tackling these tough topics.
- Workplace Revolution: This session builds on the conversations from the Main Stage, giving attendees a chance to connect with peers, share experiences, and brainstorm solutions to the challenges discussed.
- IBTM World Conference Programme 2024: The #peoplepowered campaign will drive the conference content, focusing on several key themes:
- Insight: Explore global trends and challenges affecting the industry, along with strategies to overcome them.
- Innovation: Discover future technologies, services, and products shaping the events landscape.
- Experience Design: Learn about the latest strategies in storytelling and event design, focused on creating unforgettable human experiences.
- Social Responsibility: Sessions will address important topics such as sustainability, inclusivity, accessibility, and wellbeing, highlighting ways to drive positive social impact.
- Marketing: Focus on strategies for building brands, growing events, and reaching new audiences.
- Careers: Get tips and insights on skill development and career advancement for event professionals.
- Advocacy: Discuss the lasting legacy and positive impact the events industry is creating.
These sessions provide attendees with the tools and knowledge to stay ahead of industry trends, develop their careers, and foster meaningful connections within the global events community.
What To Expect From IBTM World 2024 – Is the Event Worth It?
IBTM World 2024 is shaping up to be an incredible experience for event professionals, packed with opportunities to connect, learn, and celebrate. Here’s a glimpse of what attendees can look forward to:
Hosted Buyer Programme If you’re a senior decision-maker in charge of organizing global business events, the Hosted Buyer Programme is tailored for you. It offers a streamlined, cost-effective way to explore new ideas and secure business, all while saving time.
Welcome Reception Kick off your IBTM World experience with a fun, culture-themed Welcome Party, hosted in collaboration with the Barcelona Convention Bureau. It’s a great way to relax after the first day and enjoy the vibrant atmosphere with your peers.
Networking Hour Take a break, unwind, and connect with others during the Networking Hour. This is a chance to forge meaningful relationships with industry professionals in a relaxed, social setting. Strengthening these connections can open the door to future opportunities.
Club Night Wrap up the day by dancing the night away at a top nightclub in the heart of Barcelona. Club Night combines the energy of a great party with the benefits of networking, giving you a fun way to expand your business contacts.
Is It Worth It? Absolutely! IBTM World 2024 offers a mix of learning, networking, and entertainment that makes it a must-attend for anyone in the meetings and events industry. Whether you’re looking to grow your business or make lasting connections, this event delivers valuable experiences across the board.
Why Should You Attend IBTM World 2024?
IBTM World 2024 is a must for professionals in the meetings and events industry. Here’s why:
Expand Your Global Network
Join a vibrant community of industry leaders, build lasting connections, and grow your network with peers from around the world.
Experience Barcelona’s Energy
Enjoy the excitement of Barcelona, one of the top destinations for meetings and events, while connecting with global professionals.
Tap Into Expertise
With over 30 years of experience, IBTM World offers valuable insights and best practices to help you stay ahead in the industry.
Save Time and Money
Meet suppliers, negotiate deals, and finalize business—all under one roof in just three days, saving you both time and resources.
Collaborate and Innovate
Gain fresh ideas and strategies by collaborating with peers and learning from industry experts.
Leverage Attendee Insights: Discover Who’s Attending IBTM World 2024 And Prepare For It
IBTM World 2024 offers a fantastic chance to broaden your network and connect with professionals who can support your business growth. Here’s how to get ready and maximize your experience:
Boost Your Networking with Vendelux
Vendelux’s event intelligence platform allows you to sync your CRM with attendee profiles, helping you identify key contacts before the event. This ensures that your conversations are personalized and meaningful, increasing the chances of forming valuable connections.
Access Comprehensive Attendee Data
With Vendelux, you’ll have access to detailed attendee data. This will help you plan your time efficiently, focusing on high-priority discussions that make the most of your experience.
Follow a 5-Step Networking Plan
Arrive with a clear, 5-step networking strategy to ensure each interaction counts. This approach keeps you organized, helping you maximize your time and turn every conversation at IBTM World into a potential business opportunity.
Who You’ll Meet at IBTM World 2024:
- Industry Breakdown:
50% Hospitality
9% Management Consulting
8% Software - Job Functions:
45% Professionals
22% Founders and Management
21% Sales and Marketing - Seniority Levels:
44% Professionals
32% VP and Directors
24% C-Suite
By leveraging Vendelux’s insights and crafting a focused networking plan, you can make the most of your time at IBTM World 2024. Stay prepared, be intentional, and walk away with valuable connections that can drive your business forward.
Things to Consider Before Registering for IBTM World 2024
Before signing up for IBTM World 2024, there are a few important things to keep in mind to ensure you make the most of the event:
Register Early to Save
Be sure to register before November 19, 2024, to gain free entry. If you miss that deadline, there will be a €50 +VAT fee, so early registration is a smart way to avoid extra costs.
Think About Sponsorship
If you’re looking to enhance your brand’s visibility, sponsorship opportunities could be worth exploring. Sponsoring the event can offer significant exposure, but make sure it fits with your marketing strategy and goals before committing.
Understand Your Audience
Using tools like Vendelux can give you insights into attendees. Knowing this ahead of time allows you to plan your networking approach, focusing on key contacts that align with your business objectives.
Plan for a Successful Event
- Smart Scheduling: Look through the event schedule and highlight the sessions that will be most beneficial for your business.
- Maximize Networking: Use attendee data to arrange meetings and build relationships that can provide lasting benefits.
- Budget Wisely: Remember to factor in costs like travel and accommodation to keep your budget on track.
By considering these factors before registering, you’ll be well-prepared to take full advantage of everything IBTM World 2024 has to offer. It’s a fantastic opportunity to network, learn, and elevate your business.
Plan Your Visit to IBTM World 2024 and What To Do During After Hours
Prepare for IBTM World 2024
- Budget for Your Trip: While registration might be free if you sign up early, make sure to account for other expenses like travel, accommodation, and dining to ensure a stress-free visit.
- Organize Your Schedule: Review the event schedule in advance and mark the sessions, meetings, and networking events that align with your goals. This way, you’ll make the most of your time at the event.
- Pack Smart: Don’t forget essentials such as business cards, a portable charger, and comfortable shoes to keep you on top of things throughout the day.
- Stay Connected: Make sure you have access to reliable Wi-Fi or consider bringing a mobile hotspot to stay connected during meetings and sessions.
Explore Barcelona After Hours
- Taste Local Cuisine: Experience Barcelona’s vibrant food scene by enjoying tapas or paella at restaurants in areas like El Born or the Gothic Quarter, perfect for relaxing after a busy day.
- Discover Barcelona’s Nightlife: For a lively evening, head to the beachfront or districts like Eixample to enjoy a mix of bars and clubs where you can network or unwind with colleagues.
- Visit Iconic Landmarks: Between sessions, take the chance to explore Barcelona’s famous sites like La Sagrada Família or Park Güell for a taste of the city’s culture and architecture.
- Enjoy the Arts: Barcelona’s art scene is thriving—visit local galleries or catch a live performance at one of the city’s many theaters to experience its creative energy.
By preparing well and enjoying what both the event and the city have to offer, your trip to IBTM World 2024 will be as enriching as it is productive.
Tips When Traveling to IBTM World 2024 + Hotels
Planning your trip to IBTM World 2024? A bit of preparation can make your visit much smoother and more enjoyable. Here are some tips to help you get started:
Choosing Your Hotel
Booking your accommodation early is essential to secure the best options near Fira de Barcelona Gran Vía. Staying nearby will make it easier to get to the event each day. Here are a few hotel recommendations:
- Hotel Catalonia Barcelona Plaza – Located close to the event venue, this hotel offers comfortable rooms and easy access to public transportation.
- Hotel Porta Fira – A modern hotel just steps from Fira Gran Vía, perfect for those looking for convenience and style.
- AC Hotel Barcelona Forum – Offering great amenities and close proximity to the venue, this is a top choice for business travelers.
- Hotel SB Plaza Europa – A mid-range hotel with a great location, ideal for balancing comfort and budget.
- Ibis Barcelona Fira Montjuic – A budget-friendly option near the venue, providing all the essentials for a comfortable stay.
Booking Your Flight
To get the best airfare, book your flight early. Barcelona’s El Prat Airport is well-connected to international destinations, making it easy to find flights. Be sure to check airline baggage policies and arrange your airport transfer to the hotel in advance for a hassle-free arrival.
Packing Essentials
For a smooth experience at IBTM World, make sure to pack these essentials:
- Laptop and chargers for taking notes or participating in meetings
- Plenty of business cards for networking
- Comfortable shoes, as you’ll be walking around the event
- Business-casual attire for daytime sessions, with a few outfits for evening networking events
Making the Most of After Hours
When the event wraps up for the day, take advantage of Barcelona’s lively atmosphere. Enjoy a meal at one of the many tapas bars in El Born or the Gothic Quarter. For a relaxed evening, head to the beach or explore the city’s vibrant nightlife in the Eixample district. If sightseeing is on your agenda, iconic spots like La Rambla, Montjuïc, or the Magic Fountain are worth visiting.
Planning Your Travel
Check the weather forecast for Barcelona in November and pack accordingly. Don’t forget to arrange your transportation to and from the airport, and review the event schedule ahead of time to prioritize sessions and meetings that will benefit your business goals.
By following these tips, you’ll be well-prepared for a successful and enjoyable experience at IBTM World 2024, while making the most of your time in beautiful Barcelona.
Summary: Careful Planning Can Make a Big Difference When You Go to IBTM World 2024
IBTM World 2024 is an invaluable opportunity for professionals in the meetings, incentives, conferences, and events (MICE) industry to gather, learn, and connect. It brings together key figures from around the globe to discuss trends, attend insightful sessions, and expand their professional networks.
To maximize your experience, thoughtful planning is crucial. Tools like Vendelux provide valuable attendee insights, enabling you to schedule meetings with the right contacts and enhance your networking efforts. This allows you to focus your time and energy on forming meaningful connections that can drive your business forward.
By setting clear objectives and organizing your schedule in advance, you can prioritize sessions and interactions that align with your goals. Whether your focus is on building partnerships, staying informed on industry trends, or boosting your company’s visibility, being well-prepared is the key to making the most of IBTM World 2024.
With careful planning, you’ll be ready to create lasting connections, gain useful knowledge, and make the most of everything the event has to offer.
